OYO partnered with the Jammu and Kashmir administration to launch a rural tourism initiative. What this initiative is called?

Question

Question

This question was previously asked in

SSC CGL 2022 Tier-I Official Paper (Held On : 03 Dec 2022 Shift 1)

Answer 1

The correct answer is Crown of Incredible India.Key Points

The Jammu and Kashmir government and the hospitality technology company OYO collaborated to introduce the "Crown of Incredible India" rural tourism project throughout the Union Territory.
It intends to revive the struggling tourism sector and encourage young people in J&K to launch their own businesses.
In accordance with this, OYO will collaborate with the Center's "Mission Youth" initiative.
In order to encourage entrepreneurship and generate prospects for self-employment, it plans to open homestays in 75 communities.

Additional Information

The first floating financial literacy camp in India was held as part of the "Niveshak Didi" initiative's inauguration in Srinagar, Jammu & Kashmir.
Around Srinagar's renowned Dal Lake, it was conducted among local locals.
From a Shikara, Niveshak Didi conducted the financial literacy class in the indigenous Kashmiri language.